OPPORTUNITY

Leaders of all industries, young and old, hands-on or hands-off, have seen someone on their team burn out before. It’s never a pretty sight, and it’s one that’s becoming increasingly common: a recent study from Indeed found that 52% of workers have experienced burnout in 2021, up from 43% a couple of years prior.

As common as burnout is, it’s also surprisingly misunderstood. Most business leaders have gotten pretty good at recognizing the symptoms of burnout, but some deeply held misconceptions remain that threaten to only make the problem worse. Here are 5 of the most common myths about burnout...

Obsessions aren’t created equal. Some are healthy. Others? Not so much. But if your company wants to cut through all the noise, being obsessed with your customers isn’t just smart. It’s downright necessary.

What does being customer-obsessed mean, though? It begins with the mindset of giving the buyer your full attention. Yes, you’re selling a product or a service (or both). Accordingly, you want what you’re delivering to be the best. However, if you don’t pay attention to your customers and cultivate your relationship with them, you will never move past the initial courtship stage and into a strong, committed...

Now more than ever before, organizations have the ability to collect data and use this data to gain insight and make data-driven decisions. The data collected from different experiences can help businesses predict trends, identify gaps, better understand their customers and their needs or wants, and much more. Having a better understanding of your customers can help you create more personalized and customized experiences. When you provide these tailored experiences, you are able to create a community for customers to connect with your brand ultimately attracting new customers and nurturing existing ones.

Each of us interacts with personalized experiences every...

Working from home. It’s something many of us have become more familiar with earlier this year. Whether it is your first experience with working remotely or you’re a seasoned work-from-home expert, we could all use a little extra advice to help us stay productive and focused. Here are nine tips and tricks from the experts to help you avoid work burnout and find balance, so you can actually thrive within your work-from-home routine.

Research has shown that self-care also improves your productivity. Making sure that you are doing something for yourself each day is good for your mental health, and...

Reaching your goals is a collaborative effort; you can’t do it all by yourself. On the journey of achieving your dreams and goals, you’ll need some help along the way. Networking effectively and taking advantage of mentor relationships is vital for the growth and development of your career. Afterall, networking is the most common way to find work; according to a 2016 report from the U.S. Bureau of Labor Statistics and Yale University, 70% of jobs are found through networking.

Networking is especially vital during times of uncertainty and transition. Career changes, unexpected life events, or, even more relevant to...

You've hailed an Uber. You've booked an Airbnb. You've seen members of Nu Skin's sales force on social media. You may have even worked in the gig economy yourself.

Gig work has shifted our economy. On both ends, it's more efficient than traditional employment: Companies can pay for only the work they actually need done. Workers can stick to their specialty and, in many cases, have more time flexibility than they would at a regular job.

So why does the gig economy draw such strong opinions? Because it's the most significant change to business models in at least a century....

It’s a narrative that is all too familiar.

After a holiday season full of excessive shopping, Netflix binging and overindulging in desserts, January comes around and everyone seems to be newly committed to their goals. The new year brings a focus on health, relationships, finances and more. You might have even pledged to keep a resolution or two yourself.

But as the year progresses, motivation and intentions die out. Eventually you find yourself in the same old routine as the year before. Often, people have a hard time recalling what resolutions they set in the first place.

It’s no secret...

“The customer comes first” is a reoccurring phrase that we hear in any job role. Whether working for a large corporation or a small “ma and pa” shop, the theory rings true: customer-centricity is vital in today’s growing consumer society. With similar products found on the market, the main distinguishing factor is often what brand is printed on the box. Customers trust companies over others and can remain loyal for years, so focusing on the customer’s wants and needs is key to a successful business. 

Customer-centricity means an organization that is customer-focused, right? In theory, yes. But being customer-centric goes beyond just being customer-focused.

Customers want...

Can you recall the days when online social sharing didn’t exist, advertisements were only in print and on TV, and cookies were just the baked goods your grandma would make on the weekends? These seemingly ancient days are far behind us as social media continues to evolve every day.

Social media has changed the very world we live in. With 3.499 billion active users worldwide, there are constant changes in social trends and interactions. A platform that was originally created for individuals to share their personal lives and communicate their thoughts has now become the marketplace of the future. Business...

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