FOR IMMEDIATE RELEASE
MEDIA CONTACTS:
Sydnee Fox
(801) 345-2187, sfox@nuskin.com
Kara Schneck
(801) 345-2116, kschneck@nuskin.com
NU SKIN SURPASSES 400 MILLION MEALS DONATED
THROUGH ITS NOURISH THE CHILDREN INITIATIVE
Fitting Milestone as Company Concludes 30th Anniversary Celebration
PROVO, Utah—Dec. 17, 2014—Nu Skin Enterprises, Inc. today announced that more than 400 million meals have been purchased and donated to help malnourished children around the world through its Nourish the Children initiative. Established in 2002, the innovative social enterprise program enables Nu Skin’s sales leaders, customers, and employees to purchase nutrient-dense VitaMeal®* and donate it to charity partners that deliver the food to children in need in more than 30 countries.
“Reaching the milestone of 400 million meals purchased and donated to malnourished children is a fitting way to conclude our 30th anniversary year,” said Steven J. Lund, chairman of Nu Skin Enterprises board of directors. “Since our founding, we wanted Nu Skin to be a force for good in the world. This milestone reflects the generosity and goodness of our sales leaders, customers and employees across the globe and we thank all those who are helping to alleviate the plague of childhood malnutrition with their donations of VitaMeal.”
About Nourish the Children
In 2002, Nu Skin took action to address the tragedy of childhood hunger and malnutrition with the development of the Nourish the Children initiative. This innovative social enterprise applies the rigor of successful business practices to provide a consistent and growing supply of nourishing food to the world’s most needy children. This concept succeeds by developing a highly nutritious food – VitaMeal – and then supporting sales leaders, customers and employees in their purchase and donation of the meals to third-party nonprofit organizations that specialize in distributing food to those suffering from malnutrition and famine.
About VitaMeal
Unlike simple grains with purely caloric benefit, VitaMeal is a nutrient-dense food scientifically formulated to meet the nutritional needs of malnourished children. Working with experts in child malnutrition in third-world countries, Nu Skin developed VitaMeal to provide essential vitamins and minerals, a balance of carbohydrates, protein, fat and fiber, and essential fatty acids required for normal brain development, skin health, and immune defense.**
In response to the immense need for VitaMeal in Malawi and China, the company operates manufacturing plants in these respective areas. The plants support the local economies by providing jobs and purchasing local produce for the VitaMeal.
About Nu Skin Enterprises, Inc.
Nu Skin Enterprises, Inc. demonstrates its tradition of innovation through its comprehensive anti-aging product portfolio, independent business opportunity and corporate social responsibility initiatives. The company’s scientific leadership in both skin care and nutrition has established Nu Skin as a premier anti-aging company. The company’s anti-aging products feature the new ageLOC® line of products including ageLOC® Tru Face® Essence Ultra firming serum, the ageLOC® TR90® weight management and body shaping system, ageLOC® R2 nutritional supplement, and ageLOC® Transformation daily skin care system. A global direct selling company, Nu Skin operates in 53 markets worldwide and is traded on the New York Stock Exchange. More information is available at http://www.nuskin.com.
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* The price charged by Nu Skin for VitaMeal includes the cost of manufacturing, sales, and commissions to Nu Skin’s sales force as well as a reasonable profit margin.
**These statements have not been evaluated by the FDA, VitaMeal is not intended to diagnose, treat, cure or prevent any disease.
